Tag Archives: advertisement



A car in the 1955’s

 The occurrence of gaps can be linked to human behavior to varying degrees. You want to realize it if you can, but when it is unlikely, you call it a dream.

 It was a dream for many people to have a car in the 1955’s, and if they make an effort, it is easy to link them to actions when the possibility of realization is strong. However, if the gap is not enough, you will fall into “frustration.”

 This is especially the case when the people around you are doing it.

 In economics, the phenomenon in which people want to have something else that they have from the advertising media or their real life, which leads to consumption, is called the “demonstration effect.