Japanese music market


What kind of country is Japan as a music market? What are the characteristics of the Japanese music industry? What difference is there from countries such as the United States and the United Kingdom that produce stars that thrive on the world’s hit charts?

To conclude, Japan is the second-largest music consumer in the world, but it only consumes its popular music, and there is almost no transmission to the world. It is a huge market of “import excess type” imbalance that imports always outweigh exports. It is also competitive in foreign markets, which is the opposite of popular American and British popular music that sells across cultures, countries, and languages ​​around the world. If you call popular music in the United States and the United Kingdom as a “global-type culture”, that in Japan can be called “local-type culture.”